COMMUNITY MANAGER
Développez votre visibilité sur vos réseaux sociaux (Facebook, Instagram, LinkedIn, TikTok), engagez et fidélisez votre audience avec des contenus qui reflètent votre marque
TURN YOUR FOLLOWERS INTO LOVAL CUSTOMERS
Investing in a Social media Manager will allow your business to reach a wide audience, create authentic interactions with your clients, attract new customers, and build a strong and credible brand image. Today, simply posting with a "nice" caption is no longer enough. It’s essential to develop a real strategy, produce dynamic content regularly, and actively engage with your community. Because every business deserves a digital strategy that reflects its unique identity, I am here to guide you through every step of the process. I create, you shine !
Analysis & Audit
Social Media Strategy
Digital Identity
I assess your company's current presence on social media, analyze the competition, and study your target audience.
I identify clear and measurable objectives (e.g. increase visibility, generate leads, etc.) and I develop a tailor-made strategy that will effectively target your audience and set you apart from the competition.
I define or optimize with you your graphic charter and a specific editorial line to guarantee consistency in communication on all social media platforms.
Editorial Calendar
I develop an editorial calendar detailing the types of content (posts, videos, stories, etc.), their frequency and their format.
Social Ads Campaigns
I create targeted sponsored campaigns to increase visibility or conversions.
Content publication
I schedule and publish content by optimizing hashtags. If you don't have photo or video content, I can take care of that part too!
Influence Campaign
I set up partnerships with influencers in line with your image to extend your visibility and access other communities.
Moderation & Interaction
I respond to comments and private messages to strengthen the bond with subscribers. I interact daily with other profiles to show a real presence.
Statistical report
I do monthly reviews to track KPIs (engagement, traffic, conversions, etc.), analyze the results and continuously adjust the strategy to improve performance.
ATTRACT ATTENTION, LEAVE AN IMPRESSION: THE POWER OF A GOOD VISUAL
Visuals are a key element of a successful content strategy to capture the attention of users on social networks. To maximize their impact, it is essential to offer unique and quality visual content while varying the formats. Today, a simple photo is no longer enough, to satisfy the algorithms and engage your audience, it is essential to alternate between photos, carousels, and especially videos , which are the most engaging content. Although they require an investment of time for their production and editing, videos play a crucial role in increasing your visibility.
TRAIN YOURSELF
If you want to gain independence and train directly in the roles of Community Manager and Content Creator, Riviera Digital offers a comprehensive training course that will provide you with all the tools you need to boost your business’s visibility on social media, while spending less. By investing in this training, you will develop essential skills in a high-demand industry that has been growing for several years, allowing you to thrive in a constantly evolving field.
WHAT IS THE PRICE FOR A FREELANCE SOCIAL MEDIA MANAGER ?
I base my price on several criteria:
Number of platforms: If you are active on multiple social media platforms, managing them will take more time than if I focus my efforts on just one platform.
Your community: Are you starting from scratch or do you have an existing base with very active subscribers? If you already have a community, you probably get a lot of comments and messages and I will spend more time moderating.
Frequency of publication: Publishing daily will naturally require more time than publishing a single post per week. It is important to define the right publication rhythm: a rhythm that is regular enough to maintain the link with your community but also a rhythm that is “relevant”.
Visuals: Do you have stock photos and videos? Do you take your own photos and videos or would you like me to take care of this part as well? I also offer a Social Media Content Creation service which includes creating posts (photos), filming and video editing, creating stories, etc.
Interactions: Social media management is not limited to just posting. To grow your community, it is essential to interact with your subscribers, but also with your non-subscribers in order to obtain new followers and potential new customers. So I always include this time of daily interactions.
So I need to know and analyze your profiles and your community, understand your needs and thus estimate my time spent.